On the topic of extremely cool things that are available for free:
BMW hired a group of top directors to make a series of short films that are meant to be ads for the Z4 Roadster. You can download them (different formats, up to DVD quality) or watch them online.
The directors have included John Frankenheimer (The Manchurian Candidate, Reindeer Games), Ang Lee (Crouching Tiger, Hidden Dragon), Guy Ritchie (Lock, Stock, and Two Smoking Barrels; Snatch), John Woo (Hard Boiled, Bullet in the Head, The Killer, Face/Off), and Tony Scott (Top Gun, True Romance).
This is the most recent film, Beat the Devil:
"Decades ago, the legendary James Brown sold his soul to the devil for fame and fortune. Now he wishes to renegotiate. Hired to take Mr. Brown to a rendezvous with the devil (Gary Oldman), the driver soon finds himself entangled in fiendish plans. Tony Scott directs [actor/stunt driver] Clive Owen in a satirical duel between good and evil."