September 16, 2003
Manufacturing Markets, Chapter 83

As Columbus "discovered" America, so too a London based PR firm has discovered TIREDs: Thirtysomething Independent Radical Educated Dropouts.

It's no Tween or DINK, but still, it feels sour on the tongue, so they must be on to something.

Posted by kevin slavin at September 16, 2003 04:12 PM
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